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Thoughts on Quilts, and More

Friday, October 20, 2006

Painting A Day

Over four months without a post, but I am back now and hopefully more regular about posting. It has been such a busy summer with travels and making quilts etc. Pictures on later posts. In the meantime...

This week I have been introduced to the "Painting A Day" phenomenon as a marketing tool used by many artists. I have to say, this is Brilliant! The idea is that the artist creates a new painting each day (Monday through Friday), usually small scale such as 6" x 8". It is auctioned off on eBay for $100 or more. Potential buyers subscribe to the sellers RSS feed and receive a daily email with an image of the painting being auctioned that day. The idea is first to to reach out to collectors that don't have the funds to purchase pieces that cost hundreds or thousands of dollars but would like to start collecting pieces. Potentially they will be able to afford larger more expensive pieces in the future. Second the artists increases exposure to the general public -- it is like having your own virtual gallery without the expense of maintaining a website or paying a rental fee to a "name" gallery.

I can see how this works very well for painters or photographers, etc. I am still playing with the idea of how this could work for fiber artists. Maybe a quilt a week that is 6"x8" or smaller...similar to a journal quilt or a postcard. I can't imagine doing a new piece each day -- it is just to time intensive.

I am always amazed at how people come up with non-traditional ways to use vehicles such as eBay to further their own art business!

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